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This web site states the following, "3 IT Certifications to Add to Your Arsenal." We saw that the web site also stated " IT certifications are revered by employers and individuals alike." It also said " In fact, research suggests that 65 of employers look at IT certifications as a differentiating factor among candidates who are equally qualified. So if youre looking for a leg up in the job market, what IT certifications are really worth investing in? Keep reading to learn . Back to the Training Labs Again. IT Skills Assessments The Next Level." The header had business - software and it as the highest ranking optimized keyword. It is followed by geekdom, hiring and recruiting, and misc. which isn't as ranked as highly as business - software and it. The next words blog.trueability.com uses is profile of a linux pro. recruiting was included and might not be understood by web engines.